ELODIE MARTIN
Project and Change Management
Define, Plan, Execute.
Implementation of an omnichannel engagement strategy, or a digital transformation is a complex and multifaceted process, and each element requires deliberate and careful planning and execution.
My experience leading and acting as PMO for various digital transformation initiatives in pharma can help deliver your key projects on time and successfully. These can include:
- Systems deployment: selection, configuration and deployment of your CRM, emailing platform, customer preference management systems
- Change management: end-user engagement, communication, training, and support to ensure maximal adoption by end users
- Governance: building a comprehensive governance model to ensure the system is continually optimized throughout it's lifecycle